2022 International Conference on Partial Least Squares Structural Equation Modeling
Babeș-Bolyai University, Faculty of Economics and Business Administration, Cluj-Napoca, Romania
September 6-9, 2022 - the conference will be organized in a hybrid format. Participants can attend on-site or online.
Keynote speaker: Joseph F. Hair, Professor of Marketing, University of South Alabama, USA
Conference co-chairs: Lăcrămioara Radomir, Răzvan V. Mustață, Ovidiu I. Moisescu, Christian M. Ringle, Marko Sarstedt, Yide Liu, Huiwen Wang
Contact: [email protected]
Babeș-Bolyai University, Faculty of Economics and Business Administration
The conference will take place in Cluj-Napoca, Romania, at the Faculty of Economics and Business Administration of Babeș-Bolyai University, the largest, oldest and best Romanian higher education institution.
Keynote speech by Professor Joe F. Hair
Author of numerous standard textbooks including Multivariate Data Analysis and A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM), Professor Joe F. Hair is one of the most highly cited researchers in the social sciences.
Additional benefits for participants
All participants will receive a complementary three-months professional SmartPLS 3 license and one month free access to the PLS-SEM Academy